Gravity Forms is a versatile WordPress plugin for creating advanced forms. It offers easy customization, integrations, and features like conditional logic, file uploads, and payment support. Ideal for both beginners and advanced users.
- It offers powerful features like conditional logic, file uploads, and multi-page forms.
- Offers excellent customer support and a strong community.
- Highly customizable with numerous add-ons and design options.
- It is only available for WordPress users, limiting its versatility for other platforms.
Price: $59/year
I recently explored Gravity Forms, and now I’m waiting to share my findings. It is a well-liked WordPress plugin with lots of powerful capabilities for creating forms.
After trying it out and creating a few forms, I had a clear understanding of how it functions. It has its specific features, but it is undoubtedly powerful.
I’ll keep it simple and share with you both the pros and cons of my interaction with it. I’ll be honest, so let’s get in!
Gravity Forms Review: What is Gravity Forms?
Gravity Forms is one form builder designed for WordPress websites that has seen an increase in its contenders since its launch.
Thousands of websites use the tool, and several users and critics have acknowledged it as being one of the most powerful and advanced WordPress form builders in the market right now.
Advanced Gravity Forms Add-ons
Gravity Forms is a plugin that integrates with many different services. For example, it can connect to Dropbox, Fresh Books, Help Scout, PayPal, Slack, and many more.
There is also an option to enable user registration on your WordPress website through your custom forms. If you’re not going to use Gravity Forms with other software, then the Basic license might be the right one for you.
But if you are going to use it with other software, then a Business or Developer license is better. You can find more information on this in the Pricing section of this review.
Features of Gravity Forms
The Gravity Forms plugin has plenty of ways to make your WordPress lead forms quick and simple to use. Here are a few unique functions to help you improve the quality of your forms and properly collect user information.
1. Form Editor
The Gravity Forms creator is an easy drag-and-drop framework. You can quickly introduce additional fields, pick various types of fields, and reorganize the fields in the form editor.
The plugin provides over 30 multiple kinds of form fields, allowing you to collect almost any information you need.
2. Email Forwarding
Gravity Forms has a useful feature that allows applications to be submitted to different team members based on the information filled out in the application.
For example, a pet care company can create a form that enables potential customers to select the weight or size of the animal they want to groom, such as a cat, dog, or rabbit.
If the client selects “rabbit,” their request can be submitted to an official who specializes in rabbit pet care. This conditional configuration option in Gravity Forms is a popular feature that allows you to reveal or hide different fields based on the recipient’s response to choosing a particular field in the form.
3. Payments
Inserting price fields to receive transactions is another common Gravity Forms feature. Gravity Forms is incorporated with PayPal, allowing you to accept payments directly from your form.
4. Data Export
If you need to keep track of the answers submitted through your forms over an extended period, you can export the information as an Excel spreadsheet.
This will prove to be particularly useful. Gravity Forms also offers conversion data, which allows you to compare the number of applications submitted with the number of customers who have viewed the form.
This will help you to make adjustments and improve your sales.
5. Uploading Files
Gravity Forms has an advanced feature that allows users to add files, including photos and documents, to their form submissions. It can also handle any user-generated information.
To upload WordPress articles to your blog, you should create a form for users to fill out.
How to Use Gravity Forms?
Remember this text: With great power comes great responsibility! Gravity Forms is a platform that offers advanced tools for creating and editing forms.
However, the developers have also ensured that the user experience of the platform is smooth and intuitive. Below, I will explain the steps for using gravity forms in detail.
- Download the Gravity Forms on your desktop.
- Install the Gravity Forms to your site.
- Activate the plugin on your WordPress site.
- Connect the license key.
- Customize the general plugin setup.
- Create a sample form and fill it out.
- Upload the form on your site.
1. Download the Gravity Forms on your desktop
You will be eligible to install the software as a zip file once you have purchased a Gravity Forms yearly license. This document should be saved to your computer.
2. Install the Gravity Forms plugin on your WordPress website.
Choose Plugins > Add New from your WordPress toolbar To import the Gravity Forms zip document, and then Select Upload Plugin and navigate to it on your desktop.
3. Activate the plugin on your WordPress website
Click Install Now and Enable Plugin once you have imported the zip file.
4. Connect the license key
When you buy Gravity Forms, you will get a license key that gives you accessibility to all of the plugin’s features, like help, automated upgrades, and add-ons. To resume setting up the plugin, add the license key in the area.
5. Customize the plugin’s general configurations
After that, you will be redirected to a section where you can configure your plugin’s general parameters. The desired currency for purchases, error reporting, and context notifications are all included in these options.
You can set them as per your needs and preferences. Background upgrades are useful because they guarantee that your Gravity Forms installation is up-to-date and secure.
6. Create a form
You are now prepared to set up your first form after you have just correctly activated the plugin and selected all your preferences.
Next, on the Forms tab, click on The Add New key after clicking Create a Form. You may give your form a name/ title and a summary on this tab.
Then, you will be able to see the form editor, in which you can create the form you need with the drag-and-drop builder, categories, and configuration options.
7. Upload the form to your website
Once you have finished your first form, you may add it to your site. Move to the Pages section on your WordPress page, and then tap on Add New or Select an Existing One.
Just above the visual editor on the page editor, there’s also an Add Form key. When you click on the button, a drop-down list with all of your forms is displayed. Tap Insert Form after selecting the form you have created.
After clicking Update for the page, go to your website and see the new form on your site.
Gravity Forms Pricing
Durability, extensibility, and scalability are all included in the Gravity Forms authorization, along with robust security and unparalleled support.
When you become a Gravity Forms customer, you will be given a fully activated Gravity Forms license. Based on your license form, tickets will be instantly sorted into preference or regular support lists.
License | Price | Features |
---|---|---|
Basic License | $59/year | Unlimited forms & entries on 3 websites, multi-page forms, conditional logic, automatic updates, standard support, and basic & pro add-ons. |
Pro License | $159/year | Unlimited forms & entries on 3 websites, multi-page forms, conditional logic, automatic updates, standard support, basic & pro-add-ons. |
Elite License | $259/year | Unlimited sites, forms & entries, conditional logic, multi-page forms, file uploads, WordPress multisite, automatic updates, priority support, basic, pro & elite add-ons. |
Nonprofit License | $129/year | 1 website, unlimited forms & entries, conditional logic, multi-page forms, file uploads, automatic updates, standard support, and basic add-ons. |
Add-ons in Plans of Gravity Forms:
How to Start with Gravity Forms Affiliate Program?
Once you purchase one of the three subscription plans that Gravity Forms offers, you can join the Gravity Forms Affiliate Program.
No matter what your background or occupation is, whether you’re an affiliate marketer, eCommerce business owner, online influencer, or online coach, you can join the program as long as you have a valid Gravity Forms subscription.
The best part is that signing up for the program is free of charge!
To get started with the Gravity Forms Affiliate Program, follow these three simple steps. You’ll be earning a 20% commission on every referral you make in no time!
Step 1- Register with the Affiliate Program
You may have been using Gravity Forms for a long time and know all there is to know about it.
You may be a company that advises all of its clients to use Gravity Forms. Maybe you’re a blogger or influencer searching for a new product to promote.
Step 2- Promote and Share Gravity Forms
Gravity Forms wants you to enjoy being a member of our thriving culture, so they go out of their way to help you along the way.
The organization offers an easy-to-use affiliate website, as well as an integrated affiliate support channel and extensive information on affiliate best practices, tips, and strategies.
You may refer us to your customers, write about us on your blog, or promote us on social media. You have complete freedom to interact and share Gravity Forms with your audience as you see fit as long as you follow our guidelines.
Step 3- Earn your commission
Partnering with the Gravity Forms Affiliate Program will allow you to get paid 20% of the commission on every sale that you refer to people.
The amount you earn depends on the Gravity Forms Subscription you have purchased. Here is a quick overview of how much you can earn, depending on the package you choose.
- If you have purchased the Basic License of Gravity Forms, which costs $59, you can earn a commission amount of $11.80
- If you have purchased the Pro License of Gravity Forms, which costs $159, you can earn a commission amount of $31.80
- If you have purchased the Elite License of Gravity Forms, which costs $259, you can earn a commission amount of $51.80
Ease of Use
It sounds like you’re stuck in the world of Forms and weighing its pros and cons! You’re absolutely right. Gravity Forms is a powerhouse for creating forms on WordPress.
Still, its learning curve and setup process can feel a bit hefty, especially if you’re after something quick and intuitive.
The process of naming a form and then manually adding fields in the builder gives you granular control, which is great if you’re a detail-oriented user or need something specific.
But yeah, it’s not the fastest route to a finished form; it’s more of a “roll up your sleeves” approach. The interface, too, isn’t winning any beauty contests.
It’s functional, but that extra step of hitting Preview to see your work can slow down the creative flow. For beginners, it might feel like you’re learning a new language to get the basics down.
Since it’s been around since 2009, Gravity Forms has built a solid reputation, and its paid plans (Basic, Pro, Elite) unlock some seriously advanced tools like conditional logic, which is a game-changer for dynamic forms.
But the lack of a free version stings when competitors like Ninja Forms or WP Forms give you a taste for free.
The styling limitations and lack of built-in multilingual support are also fair knocks that could be dealbreakers, depending on your project. (Though, as you mentioned, tweaking your WordPress language settings can help in a pinch.)
If you’re someone who values power over simplicity and doesn’t mind investing time (and a bit of cash) to unlock its potential, Gravity Forms could still be your go-to.
Gravity Forms: Pros and Cons
Pros
- Ease of Use: Intuitive and user-friendly interface for easy form creation.
- Versatility: Offers a wide range of form fields and customization options.
- Integration: Seamlessly integrates with various third-party applications and services.
- Advanced Features: Provides advanced features like conditional logic and calculations.
- Responsive Design: Ensures forms look and function well on different devices.
- Support and Updates: Regular updates and reliable customer support.
Cons
- Cost: Higher pricing compared to some other form builders.
- Learning Curve: Some users may find it challenging to master advanced features.
Gravity Forms Customer Testimonials:
Helpful Documentation and Support
Gravity Forms offers comprehensive support and documentation to help you make the most of its features.
All active license holders have access to support tickets, with office hours from 9 AM to 5 PM Eastern Time, Monday through Friday.
The support team consists of experts with in-depth knowledge of the plugin and its functionality, capable of solving even complex issues.
For Basic and Pro license holders, Gravity Forms aims to respond within 48 hours, prioritizing support for current plugin features and functionality.
If you’re on the Elite license, you’ll receive a response within 24 hours with similar prioritization.
In addition to direct support, you also have access to self-help resources, including detailed documentation and video tutorials to assist you in troubleshooting and learning about the plugin.
My Experience with Gravity Forms:
I gave Gravity Forms a try, and here’s how it went for me. Setting it up was easy enough. I picked a name for my form and started adding fields.
But it took some time to figure out where everything was. The screen isn’t super pretty, and I had to click “Preview” to see how my form looked, which felt like an extra step.
I liked that I could control every part of the form. I added text boxes and checkboxes and even played with conditional logic, which made the form change based on what someone picked.
That was cool! But making it look nice was harder; the styling options weren’t great, and I wished it was simpler to make it pretty.
It’s not free, so I had to pay to use it, and that made me think twice. Other tools like Ninja Forms give you a free version, but Gravity Forms felt more powerful once I got the hang of it.
Still, it’s not the fastest or easiest to use at first. I got there in the end, but it took some patience!
FAQs on Gravity Forms:
🌟 Is Gravity Forms good for beginners with little tech know-how?
Yes! Gravity Forms has a drag-and-drop builder that’s super simple to use, even if you’re not a tech whiz. The interface keeps things clear and friendly for everyone.
💸 How does Gravity Forms manage payments, and what payment options work with it?
Gravity Forms hooks up smoothly with big payment names like PayPal, Stripe, and more. You can whip up forms to sell products, collect donations, or set up subscriptions without a hitch.
🎨 Can I change how my forms look?
Absolutely! Gravity Forms lets you tweak your forms to match your site’s vibe. Adjust colors, fonts, and styles to make everything look seamless and sharp.
🛡️ Does Gravity Forms stop spam?
Yep! Gravity Forms fights spam with tools like Google reCAPTCHA, honeypot fields, and other tricks to block junk submissions and keep your forms clean.
🛒 Is Gravity Forms a fit for e-commerce?
For sure! Gravity Forms works great for online selling. Create order forms or product purchase pages and link it with popular payment gateways to handle transactions easily.
📱 Does it work on phones?
Yes! Forms can be adjusted to look good on mobile if your WordPress theme does. You can preview how they’ll show up on smaller screens, too.
🌍 Is it good for global use?
Yep! It supports multiple currencies and languages if your site does. I tested a form in Euros, and it worked like a charm.
📈 Can I track form results?
Yes! It saves entries in WordPress, and you can see who submitted what. Add-ons give you deeper stats if you need them.
🔒 How secure is my data?
Gravity Forms uses WordPress security standards and encrypts sensitive stuff. Keep your site updated. It’s solid, and I felt safe using it.
Quick Links:
- What Can You Use Gravity Forms For?
- Gravity Forms vs Ninja Forms
- CaptainForm Review
- Useful Free WordPress Plugins for Internet Marketers
Conclusion: Gravity Forms Review 2025
Without any doubt, Gravity Forms has proved to be a versatile add-on that enables its users to build forms, and the varieties of forms you can develop are endless.
Gravity Forms is an excellent plugin that allows you to create forms with endless possibilities. It provides you with complete control over the form’s settings and options.
Moreover, it offers a variety of add-ons to expand its capabilities. If you require more features than what they provide, you can purchase them from third-party products and services.
Gravity Forms is user-friendly and easy to use. With its drag-and-drop builder tools, you can effortlessly create and modify various types of forms. Additionally, you can adjust your form’s functionality and purpose through its settings.
Therefore, if you are looking for more than just a basic contact form, I highly recommend Gravity Forms.